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Amory Lovins: Reinventing the Fire

January 17, 2012 by  
Filed under VidStyle

Amory Lovins shows how the U.S. can run a 2.6 times bigger 2050 economy with no oil, coal, or nuclear energy, $5 trillion cheaper, with no Act of Congress, led by business for profit.

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ABOUT Amory Lovins

“Amory Lovins was worried (and writing) about energy long before global warming was making the front, or even back page of newspapers. Since studying at Harvard and Oxford in the 1960s, he’s written dozens of books, and initiated ambitious projects like co-founding the influential, environment-focused Rocky Mountain Institute and prototyping the ultra-efficient Hypercar to focus the world’s attention on alternative approaches to energy and transportation.

His critical thinking has driven people around the globe from world leaders to the ordinary citizens to think differently about energy and its role in some of our biggest problems: climate change, oil dependency, national security, economic health, and depletion of natural resources. Amory offers solutions as well.

He has always focused on solutions that conserve natural resources while also promoting economic growth; Texas Instruments and Wal-Mart are just two of the mega-corporations he has advised on improving energy efficiency. His work with electric cars and other alternative energy sources earned him a place on the 2009 TIME Magazine’s 100 Most Influential People list.”

The VIDEO

 

RELATED 
1. RMI Website: Reinventing the Fire 2. Book: Reinventing the Fire: Bold Business Solutions for the New Energy Era 3. Twitter  4. Youtube Channel

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