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Nine days before TED 2008, filmmaker David Hoffman lost almost everything he owned in a fire that destroyed his home, office and 30 years of passionate collecting. He looks back at a life that’s been wiped clean in an instant and looks forward.
Tags: 12-year-old auteur, A Day With Filmmaker Timmy Page, A&E, American indigenous music, Atomic-era Space Race, burnt to the ground, capturing reality, comicStyle, David Hoffman, devastating setback, Documentary filmmaker, experimental doc King, fascinating career, feature-length documentary, filmmaker, films for PBS, fire destroyed home, Gail Penney, ground breaking, Ideas worth spreading, In losing everything, lifeStyle, looks forward, main blog, mindStyle matters, Murray, National Geographic, passionate collector, penneylane, penneylaneonline, rebuild, reframe his life, Sputnik era, Sputnik Mania, Ted Talk, The Discovery Channel, Thomas Dolby, truth and fiction, turnStyle, VidStyle, wide-ranging interests, www.penneylaneonline.com
Sheena Iyengar studies how we make choices and how we feel about the choices we make. She talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her ground breaking research that has uncovered some surprising attitudes about our decisions.
Tags: analysis, choosing physician-assisted suicide, Columbia Business School, comicStyle, consumer-goods marketing, counter-intuitive truth, cultural underpinning of choice, decision making, drawbacks of too many choices, Gail Penney, geographical underpinning of choice, ground breaking research, how we make choices, human psyche, Ideas worth spreading, informs business, ingenious experiments, jam study, lifeStyle, main blog, Malcolm Gladwell, mindStyle matters, On the art of choosing, penneylane, penneylaneonline, pop chroniclers of business, profound choices, rich material, Sheena Iyengar, social-welfare programmes, surprising attitudes, Ted Talk, The Art of Choosing, the choices we make, too many choices, trivial choices, turnStyle, VidStyle, www.penneylaneonline.com
Journalist Misha Glenny spent several years in a courageous investigation of organised crime networks worldwide, which have grown to an estimated 15% of the global economy. From the Russian mafia, to giant drug cartels, his sources include not just intelligence and law enforcement officials but criminal insiders.
Tags: BBC, British Columbia, Central Europe, combat, comicStyle, conventional law enforcement, convoluted, courageous, criminal insiders, cybercrime, drug cartels, Eastern Europe, fall of Yugoslavia, Gail Penney, global economy, global instability, globalised and franchised modern underworld, Guardian, Ideas worth spreading, intelligence, investigation, Japanese yakuza, Journalist, law enforcement officials, Legal society, lifeStyle, magisterial work, main blog, McMafia, mindStyle matters, Misha Glenny, Nigerian scammers, oil/weapons/people traffickers, organised crime network, penneylane, penneylaneonline, personal risk, pot smugglers, problem, research, rise of the Balkan nations, Russian mafia, Ted Talk, turnStyle, unseen industry, VidStyle, world's GDP, worldwide, www.penneylaneonline.com
When Allison Hunt found out that she needed a new hip and that Canada’s National Health Care System would require her to spend nearly 2 years on a waiting list (and in pain) she took matters into her own hands.
Tags: Alison Hunt, Canadian National Healthcare System, comicStyle, Gail Penney, HATCH Research Intelligence, How I got my new hip, human insight, Ideas worth spreading, Kellogg's, key components, lifeStyle, main blog, marketing and advertising, marketing communications, mindStyle matters, new hip, parable of getting, parable of giving, penneylane, penneylaneonline, persuasion, Pfizer, power of marketing, strategy development, Ted Talk, Toronto, turnStyle, Unilever, VidStyle, www.penneylaneonline.com
Tipping Point author Malcolm Gladwell gets inside the food industry’s pursuit of the perfect spaghetti sauce and makes a larger argument about the nature of choice and happiness.
Tags: anthology, author, bestselling author, biscuits, blink, blink of an eye, comicStyle, cookies, counter intuitive, decisions, food industry, Gail Penney, hangouts of freelance cool-hunters, happiness, Ideas worth spreading, inevitabilities of success, infomercial set kitchens, lifeStyle, main blog, Malcolm Gladwell, mindStyle matters, mundane, nature of choice, nature versus nurture, New York staff writer, obscure laboratories, On spaghetti sauce, Outliers, pasta sauce, penneylane, penneylaneonline, pop-R&D gumshoe, principles of epidemiology to crime, pursuit of perfect spaghetti sauce, relation of success, sneaker sales, sneakers, star lecturer, Ted Talk, thin slice reality, Tipping Point, turnStyle, unconscious processes, VidStyle, What the Dog Saw and Other Adventures, www.penneylaneonline.com
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